Case Study

Marketing Procurement Consultancy

Prominate is an industry leader in the innovative creation, servicing and delivery of promotional programs.

Marketing Procurement Consultancy

A fresh approach to seamless marketing procurement

A German multinational operating across 124 countries with a portfolio of instantly recognisable brands sought a business partner to rationalise its fragmented multi-million-euro global promotional program across its various businesses, brands, and locations.

The client sought an agile, highly effective solution with a streamlined marketing supply chain to address global business and local market needs.

Optimisation of promotional spend

Prominate with its global team of over 2,000 promotional material specialists spread across the globe and in more than 100 offices in Europe, North America, Latin America, Asia Pacific, and the Middle East, was perfectly positioned to support the client. Prominate provided the clients with a strategic roadmap to transform their promotional merchandise approach, manage and control spending, ensure consistency and quality, and capitalise upon the benefits of consolidation and leveraging opportunities across businesses, brands, and locations. A perfect trusted partner with expertise, insight and, proprietary technology, combined with a robust supply chain, provided a clear roadmap.

Delivering efficiencies, benchmarks and savings

Prominate enhanced and transformed the client’s strategic procurement promotional material operating model to achieve optimum value and measurable results. Our world-class supply chain delivers innovative promotional products through a secure, transparent, and audited supply chain.

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